For too long, frontline workers have been unfairly disadvantaged by their organisations not having the interdepartmental cohesion or digital tools to properly connect with them. As a result, levels of employee engagement and wellbeing amongst deskless workers are disproportionately low.
If HR and internal communications align their efforts and share their skillsets, these teams will not only reach and engage the deskless workforce, but also improve engagement with senior internal stakeholders.
This People Management Insight webinar, produced in partnership with Flip, will explore how HR and internal communications professionals can work together to bring frontline workers out of the digital dark ages and into the forefront of corporate consciousness.
Our expert panellists will ask:
- Why are frontline workers quitting their jobs?
- How do the needs of frontline workers differ from those working at a desk?
- What are the barriers to HR and IC teams collaborating effectively?
- What does successful collaboration between HR and IC look like?
- What are the options available, digital or otherwise, to drive meaningful engagement?
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Sebastian Ullrich is a core member of the Technology, Media & Telecommunications (TMT) practice at Boston Consulting Group, with a strong focus on the telecommunications industry, and in particular, B2B growth, large-scale transformation, infrastructure optimisation, and sustainability. He has special expertise in organisational transformation topics within TMT, as well as across industries.
Furthermore, at BCG, Sebastian is the Central Europe lead for the Future of Work and a co-lead for GenAI in people and organisation. In that role, Sebastian is working on optimising all parts of the HR value chain to “make work work” for offices, but also for deskless workers. On top of that, Sebastian developed topic expertise in strategic workforce and skill planning where he ran over 20 projects for clients in Europe, Africa, the US, and globally.
Besides his client work, Sebastian also leads the diversity initiative “First Generation” in Central Europe which focuses on the integration, development, and recognition of employees who are the first in their family to earn an academic degree.
Lisa is part of Flip's founding team and leads the Customer Success team for Flip. In this role, she is responsible for Flip’s customer relations as well as technology adoption amongst frontline workers.
Edward Craig is head of Content Labs at People Management Insight.