5 tips for attracting great talent

As the way we search for information online shifts and competition increases, employers must focus on gaining visibility.

Online search dictates how most people make many of their decisions – from holidays and homes to dates and diets – there are a growing number of speciality search engines, hundreds of thousands of which list jobs. 

When 94% of people in the UK looks at job opportunities at least a few times a year, and 78% looking monthly, employers must master the fundamentals of search marketing. The smartest employers know that making job opportunities discoverable is the difference between a candidate applying for their role or their competitor’s role.